More related content on the BRIDGE
- Media Panel 9 December 11:45AM - 12:00PM
Building an Integral Information Order
As the world confronts accelerating disruptions in how information is created, distributed, and consumed, BRIDGE convenes a council of leaders to define the principles and priorities needed for a coherent, trusted, and integral information order. Bringing together voices from the North, South, East, and West, this closed-door session examines the forces reshaping public trust, geopolitical stability, and cultural cohesion. The council will articulate shared frameworks for integrity, authenticity, and resilience, outlining how nations and institutions can collectively steward a healthier global information ecosystem for the decade ahead.
Forum StageSpeakers
- Marketing Workshop 9 December 11:30AM - 12:00PM
Buyer group marketing
How to Influence Multi-Stakeholder Decisions on LinkedIn
LinkedIn - Creator Economy Workshop 9 December 3:30 - 4:10PM
Content & Amplify
X is the “Home of Culture,” empowering creators to build real-time connections, amplify their voices, and monetize passion through advanced tools and revenue sharing programs.
X - Creator Economy Workshop 9 December 12:30 - 1:10PM
Influencers & Community: The Symbiotic Relationship
Influencers serve as catalysts in community engagement, leveraging their reach and credibility to attract members and drive interaction. Communities, in turn, provide influencers with a dedicated audience eager for authentic content and connection. This session delves into how influencers and communities mutually benefit, fostering growth and engagement in the digital landscape. Trainer: Ahmed Qassem, Sky News Arabia
IMI Academy - Picture Panel 9 December 3:05 - 3:35PM
Cinema From Prompt to Premiere
Gen-AI is on track to empower anyone to become a video storyteller and producer of high-quality content using only words. Higgsfield AI CEO Alex Mashrabov joins leading MENA music Creator Peter Hollens, and Film Director Uzi Merchant, to explore how generative tools are elevating storytelling instead of flooding feeds with noise. Together they look ahead to 2026 and beyond, predicting a future where creators use AI to craft deeply personal stories that connect across cultures and platforms
Central StageSpeakers
- Media Panel 8 December 2:30 - 3:00PM
Are Investment Cycles Too Reactive?
As the media and information ecosystem evolves, funding patterns still swing sharply in response to elections, crises, and short-term shocks. Media often see capital surges around major events, followed by contractions once attention moves on. These cycles mirror the broader volatility of venture investment, where long-horizon innovation can be constrained by short-term sentiment. This session explores how public, private, philanthropic, and venture capital stakeholders can stabilize investment flows, build resilient institutions, and support long-term innovation across the media landscape instead of reacting only when disruption is already at the door.
Central StageSpeakers
