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Speaker
Eric Schurenberg
Founder, Alliance for Trust in Media
Eric Schurenberg is the Founder of the Alliance for Trust in Media, a non-profit helping newsrooms rebuild trust with audiences and helping the public identify credible information in an era of disinformation. A two-time National Magazine Award and Loeb Award winner, Eric previously served as CEO of Inc. and Fast Company, Editor-in-Chief of Money, and Assistant Managing Editor at Fortune, and was the Founding Editor of CBS MoneyWatch. He is also Editor-in-Chief at Amplify Publishing Co. and a Distinguished Instructor of Journalism at the University of Chicago.
As a journalist and media leader, Eric has shaped the conversation around business, credibility, and truth in the digital age. He also hosts the podcast In Reality, focused on disinformation and the media’s role in democracy.
At BRIDGE Summit, Eric Schurenberg will explore the future of trust in journalism; offering concrete strategies for rebuilding credibility, countering misinformation, and re-engaging audiences through transparency and purpose-driven storytelling.
USA
Media
Eric Schurenbergat BRIDGE
- Media Fireside 9 December 5:50 - 6:05PM
The Threshold of Truth
In a polarized media landscape, journalism is torn between objective reporting and rising demands for advocacy. A 2023 Knight Foundation/Gallup poll found that only 9% of Americans see little political bias in the news, with Edelman reporting that 59% believe journalists intentionally mislead to advance agendas. As audiences seek truth and impact, where should media draw the line, and how can it rebuild trust without losing relevance?
Forum Stage
What They Say About BRIDGE
“One BRIDGE to unite them all. BRIDGE Summit looks to become the largest cross-sector media event in the world.”
“A gateway for knowledge exchange.”
“A summit to BRIDGE the gaps in the global media ecosystem.”
“We are proud to take part in the inaugural edition of BRIDGE Summit.”
“Un pont pour tous les réunir.”
