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Speaker
Ruben Norg
Creative Director & Lead Composer, 2WEI
Ruben Norg is the Creative Director and Lead Composer at 2WEI Music, known for crafting high-impact, emotionally charged music for trailers and advertising. He has composed for major game franchises such as Battlefield, League of Legends, and Assassin’s Creed, as well as campaigns for global brands including Audi, BMW, and Genesis. His work blends orchestral emotion with contemporary production to create cinematic, detailed soundscapes.
In his role at 2WEI, Ruben oversees the creative direction of a wide range of projects, guiding them from concept to final sound. His focus is on ensuring that each piece of music not only supports the narrative but heightens the emotional experience and makes the story unforgettable.
At BRIDGE Summit, Ruben will delve into how music and sound design can transform trailers and campaigns, and how creators can use audio to craft emotional, story-driven brand experiences.
Germany
Music
Ruben Norgat BRIDGE
- Music Workshop 9 December 12:30 - 2:30AM
How We Design Music That Moves the World 2\2
Day 2 — Music as Brand Identity Day 2 focuses on how music creates emotional brand identities worldwide. Includes analysis of campaigns like Google and Audi and reimagining iconic songs. Concludes with an open discussion and practical tips for creatives in marketing and music.
Workshop Room 3 - Music Workshop 9 December 11:15AM - 1:15PM
How We Design Music That Moves the World 1\2
Day 1 — How We Create Music Heard Around the World Day 1 focuses on the role of music in building the identity of global brands, films, and games. Includes case studies such as Wonder Woman and League of Legends. Features a hands-on activity to design a sonic concept for a brand.
Workshop Room 2
What They Say About BRIDGE
“One BRIDGE to unite them all. BRIDGE Summit looks to become the largest cross-sector media event in the world.”
“A gateway for knowledge exchange.”
“A summit to BRIDGE the gaps in the global media ecosystem.”
“We are proud to take part in the inaugural edition of BRIDGE Summit.”
“Un pont pour tous les réunir.”
