More related content on the BRIDGE
- Media Panel 9 December 11:45AM - 12:00PM
Building an Integral Information Order
As the world confronts accelerating disruptions in how information is created, distributed, and consumed, BRIDGE convenes a council of leaders to define the principles and priorities needed for a coherent, trusted, and integral information order. Bringing together voices from the North, South, East, and West, this closed-door session examines the forces reshaping public trust, geopolitical stability, and cultural cohesion. The council will articulate shared frameworks for integrity, authenticity, and resilience, outlining how nations and institutions can collectively steward a healthier global information ecosystem for the decade ahead.
Forum StageSpeakers
- Media Fireside 9 December 2:30 - 2:45PM
The World’s Creative Future Platformed by TikTok
TikTok is reshaping our world's creative landscape, platforming millions of people and giving them the ability to spark trends, build communities, and convert storytelling into opportunity. As creators drive culture, commerce, and influence across borders through TikTok, the platform's unique blend of discovery, creativity, and accessibility enables new voices to rise and industries to form. This session explores how the platform is powering a worldwide creative renaissance, and what it means for the future of culture, creators, and the businesses that grow alongside them.
Forum StageModerator
- Marketing Panel 8 December 1:00 - 1:30PM
The Economics of Attention
Attention is scarce, and expensive. Where does it flow, how is it priced, and who captures the surplus? A session focused on mapping today’s attention market, new measurement standards, and what debut platforms must do to earn, hold, and monetize time
Central StageSpeakers
Moderator
- Creator Economy Workshop 9 December 3:30 - 4:10PM
Content & Amplify
X is the “Home of Culture,” empowering creators to build real-time connections, amplify their voices, and monetize passion through advanced tools and revenue sharing programs.
X - Music Fireside 8 December 5:05 - 5:20PM
Bridging Cultures Through K-Pop
As President of HYBE x Geffen, Mitra Darab is leading one of the most ambitious cultural collaborations in modern music—bringing the precision and innovation of K-pop to a global audience. In this spotlight conversation, she reflects on her journey from working with icons like Madonna and Tom Petty to building HYBE America, where artistry meets global strategy. Through her lens, we explore how the HYBE model—rooted in creativity, discipline, and community—is redefining what it means to launch and sustain worldwide superstars.
Forum Stage - Music Panel 9 December 4:55 - 5:15PM
Authorship and Distribution, from Print to Music
From publishing and journalism to film and music, AI is blurring the lines between inspiration, imitation, and ownership. As machines learn to write, design, and distribute creative work at scale, long-standing notions of authorship and value are being rewritten. This session explores how technology is reshaping the creative supply chain—from who gets credit to who gets paid—and what the next era of rights, royalties, and responsibility will look like across every medium.
Central Stage