More related content on the BRIDGE
- Creator Economy Workshop 9 December 11:25AM - 12:05PM
You are the idea, AI is the team
Learn the fundamentals of creating engaging video content tailored for social media platforms to boost visibility and interaction. Trainer: Abanoub Imad, Sky News Arabia
IMI Academy - Media Panel 8 December 3:35 - 3:55PM
The Future of Media's 'Free' Spaces
Digital social media has become primary arenas for information exchange and cultural dialogue, yet the systems that govern visibility and participation remain largely opaque. As business models, ownership structures, and moderation philosophies evolve, societies are grappling with how to ensure these spaces remain trustworthy, inclusive, and resilient. A 2023 Reuters Institute study found that nearly one-third of global users now access multiple news sources through social platforms each week, underscoring their growing influence on public understanding. This conversation explores how different approaches like community governance can strengthen digital environments that balance openness with responsibility, support constructive engagement, and reflect the diversity of the global audiences they serve.
Forum StageSpeakers
- Marketing Presentation 9 December 9:55 - 10:05AM
Gaming Beyond Reality
Gaming is evolving from a separate virtual realm into the operating system for how new generations live, learn, and create. As on-device AI and world models deepen machines’ spatial understanding, gaming becomes a persistent layer blending digital and physical worlds. This session explores how spatial computing, XR, intelligent agents, and world-building tools are reshaping interaction and identity—especially for the UAE, where major investments signal a new era of presence, participation, and programmable reality.
Explore by Instagram - Picture Panel 10 December 1:50 - 2:20PM
Arab Cinema’s Interactive Future
From auteur to audience co-creation: how AR/VR stages, immersive premieres, and regional studio growth can move Arab stories from local gems to global hits.
Forum StageSpeakers
- Picture Fireside 8 December 5:45 - 6:00PM
Stories That Cross Borders
Cinema has the power to travel, and few storytellers do it with more conviction than Mohamed Diab. In this session, he explores how Arab filmmakers can create stories that are both deeply local and universally human. From Cairo to Hollywood, Diab shares his creative philosophy on crafting films that challenge perception, carry cultural weight, and speak a language that transcends borders.
Explore by InstagramSpeakers
Moderator
- Technology Presentation 10 December 12:25 - 12:35PM
The New Language of Work is Visual
In a world where everyone’s a storyteller, from marketers and founders to educators and finance teams, communication has shifted. In this keynote, Canva’s Head of EMEA, Duncan Clark, explores how the rise of creator culture, AI, and visual-first platforms has reshaped the way we work, collaborate, and tell stories. From TikToks to team updates, from brand storytelling to business decks, visual content powered by AI is now at the heart of how we work.
Forum Stage