More related content on the BRIDGE
- Marketing Workshop 9 December 4:45 - 5:45PM
Reimagining Storytelling Through Video.
Video is one of the most powerful ways to capture attention and communicate ideas. In this session, we’ll explore what makes great video storytelling, and how new tools in Canva are helping teams bring ideas to life more easily and effectively. You’ll walk away with practical ways to craft videos that engage audiences, spark emotion, and drive real impact.
Workshop Room 1 - Media Fireside 10 December 10:00 - 10:20AM
Preparing Youth for a World of Infinite Information
In today’s information-saturated world, media fluency is as essential as reading or math. Yet a 2024 News Literacy Project survey found that only 39% of U.S. teens receive formal media literacy education, and just 18% can accurately distinguish news from ads, opinion, or entertainment. As students navigate increasingly AI-driven and conspiratorial media ecosystems, how can schools equip them to think critically, discern truth, and shape the digital world they’re inheriting?
Academy StageSpeakers
Moderator
- Media Fireside 10 December 2:20 - 2:35PM
A Satirist's Survival Playbook
For comedians like Ahmed Albasheer, laughter has never been just entertainment. It’s been an act of defiance. From surviving assassination attempts to building one of the Arab world’s most influential political satire shows, Albasheer has turned humor into resistance, reflection, and reform. In this intimate conversation, he unpacks the price of speaking truth through comedy, how satire can still thrive under censorship and conflict, and what the next generation of storytellers can learn about courage in an age where jokes can shake regimes.
Forum Stage - Marketing Workshop 8 December 11:30AM - 12:00PM
LinkedIn - Where marketing means business - Government edition
Unlocking growth on LinkedIn the G2B marketing landscape
LinkedIn - Media Presentation 9 December 1:15 - 1:30PM
Memes as a Media Business
Memes have evolved from inside jokes to infrastructure, shorthand for how culture communicates, trades attention, and builds identity. What began as internet humour now drives audience behaviour, politics, and brand value. In this session, the architects of today’s meme networks unpack how they’ve scaled communities into businesses: from managing millions of followers to producing longform shows, podcasts, live activations, and brand IP. Together, they explore the transition from meme pages to media empires — and what that says about the future of storytelling, fandom, and cultural authority.
Explore by InstagramSpeakers
- Creator Economy Panel 9 December 2:40 - 3:05PM
The Weight of Being Seen
Fame brings followers, but it also brings hate. In a world where creators are constantly exposed to public judgment, managing online hate has become an essential part of the creative journey. This session dives into how creators can protect their mental well-being, set boundaries, and maintain authenticity while facing criticism and negativity. Through honest stories and practical reflections, it explores what resilience looks like in the digital age, and how to stay grounded when the noise gets loud.
Explore by InstagramSpeakers
