More related content on the BRIDGE
- Gaming Panel 9 December 1:25 - 1:45PM
Founders’ Playbook to Studio Survival and Growth
The gaming industry is navigating a reset as layoffs and studio closures continue, yet Kim Nordström, CEO of PLAYERUNKNOWN Productions and the author of UP DOWN UP and Robbie Daymond, famous voice actor (Sailor Moon, Critical Role), turned video game entrepreneur as CEO of Sassy Chap Games, are building new ventures anyway. In this conversation, they share what it takes to create enduring studios amid uncertainty, how to create buzz, attract talent and funding, and why tough times can be the best moment to start again.
Central Stage - Music Panel 8 December 2:50 - 3:10PM
Sounds That Speak Every Language
Aziz Maraka and Faia Younan didn't change their sound to fit the world, they made the world listen. This session explores how language, rhythm, and storytelling can transcend borders when rooted in authenticity and emotion. Through their journeys, Aziz and Faia reveal how staying true to one’s identity can create global resonance and how genuine expression turns local sound into a universal language.
Explore by InstagramSpeakers
- Creator Economy Presentation 9 December 10:25 - 10:35AM
Turning Views into Value: Cracking the Code on YouTube Monetization
YouTube is one of the most democratized, yet most misunderstood, platforms in the creator economy. In this session, Donna Budica, Co-Founder and COO of TEN2 Media, shares how her company’s partnership with Google is helping artists navigate the platform’s complex monetization ecosystem and turn audience vewership into tangible value. Drawing from her cross-industry experience in music, media, and tech, Budica explores what it really takes to launch a sustainable, transparent digital career in an era where data, distribution, and authenticity build the pillars of long-term success.
Explore by Instagram - Media Fireside 9 December 11:20 - 11:40AM
The Disappearing Job Map of Media
By 2035, PwC projects automation will reshape nearly a third of media jobs, changing how content is created, distributed and monetized. Traditional roles are shrinking while new ones like AI prompt engineers, generative optimization experts and misinformation analysts are emerging quickly. This session focuses on what skills and strategies media professionals need to stay relevant, create value with new tools and build careers that remain essential as technology rewrites the industry.
Academy StageModerator
- Picture Panel 9 December 12:00 - 12:20PM
Presence Is the Actor’s Invisible Chemistry
Presence is the actor’s invisible chemistry, the fusion of emotion, awareness, and truth that makes fiction feel real. In this conversation, we explore how stillness, conviction, and empathy can dissolve performance into presence, transforming the craft of acting into a quiet form of alchemy.
Forum StageModerator
- Picture Panel 8 December 1:30 - 2:00PM
An Era of Reinvention for On-Demand
Streaming platforms face a reckoning with plateauing subscriber growth slows and content costs climb, studios and OTT services are rewriting their playbooks, prioritizing profitability, partnership, and purposeful programming over scale at all costs. This conversation examines how on-demand models are evolving in the MENA region and beyond, from the economics of live sports and premium storytelling to localization, data-driven distribution, and hybrid monetization. Together, they explore what it will take to sustain relevance in an era where every viewer—and every minute—matters.
Central Stage
