More related content on the BRIDGE
- Marketing Workshop 9 December 4:45 - 5:45PM
Reimagining Storytelling Through Video.
Video is one of the most powerful ways to capture attention and communicate ideas. In this session, we’ll explore what makes great video storytelling, and how new tools in Canva are helping teams bring ideas to life more easily and effectively. You’ll walk away with practical ways to craft videos that engage audiences, spark emotion, and drive real impact.
Workshop Room 1 - Picture Speech 8 December 3:00 - 3:10PM
The Future of Streaming Monetization Models
As audiences fragment and attention becomes the ultimate currency, streaming platforms are rethinking how value is created and shared. This session explores the next phase of digital entertainment—from evolving subscription models and ad-supported hybrids to strategic partnerships between tech, media, and creators. What will define profitability in an era where engagement, not just viewership, drives growth?
Central Stage - Creator Economy Workshop 8 December 2:00 - 3:30PM
YouTube Search & Discovery
Workshop Description: Search & Discovery offers an in-depth exploration of how YouTube determines which content is surfaced and to whom. This session highlights the algorithmic pillars that drive visibility, audience growth, and engagement on the platform.
Workshop Room 3 - Marketing Panel 9 December 4:25 - 4:55PM
Why the Future of Media Is Experiential
As attention becomes fleeting and digital reach commoditized, the most forward-looking media companies are finding growth in what can’t be replicated on a screen, experience. By turning audiences into participants, events and real-world activations extend brand life, build trust, and diversify revenue beyond ads or clicks. This session explores why the future of media belongs to those who can transform storytelling into connection and influence into community.
Central StageSpeakers
- Media Fireside 8 December 4:15 - 4:30PM
Stories with an Agenda
Storytelling has long helped societies navigate power, policy, and crisis, informing, connecting, and challenging. Yet today, narratives are increasingly weaponized: 62% of Americans, according to a 2020 Pew study, cite social media as a major source of false information. How can we reclaim storytelling as a force for trust, inclusion, and impact, while guarding against manipulation?
Forum StageSpeakers
- Media Panel 9 December 11:45AM - 12:00PM
Building an Integral Information Order
As the world confronts accelerating disruptions in how information is created, distributed, and consumed, BRIDGE convenes a council of leaders to define the principles and priorities needed for a coherent, trusted, and integral information order. Bringing together voices from the North, South, East, and West, this closed-door session examines the forces reshaping public trust, geopolitical stability, and cultural cohesion. The council will articulate shared frameworks for integrity, authenticity, and resilience, outlining how nations and institutions can collectively steward a healthier global information ecosystem for the decade ahead.
Forum StageSpeakers