More related content on the BRIDGE
- Marketing Presentation 9 December 12:20 - 12:45PM
e.l.f. 1: Formula for the Fearless
Join Kory Marchisotto for a fast-paced journey behind e.l.f. Beauty’s billion-dollar rise and unstoppable momentum. Fearless meets heartful at full speed. Discover how e.l.f.’s thoughtful, culture-driven approach — where bold disruption meets kind-hearted purpose — has powered 27 consecutive quarters of growth, fueled deep community connection, and proven that purpose-led, results-driven courage is the ultimate formula for building brands that move at the speed of culture.
Forum Stage - Media Panel 9 December 10:35 - 10:55AM
Privacy, Safety, and Integrity in Modern Media
As AI, social media, and the platforms that shape what people see and share, media needs stronger rules to protect privacy, keep people safe, and make information more trustworthy. This session looks at how technology, journalism, and public communication can work together to create systems that are transparent, fair, and responsible. Together, we discuss the prospective pathways for creating safer platforms, prevent manipulation, and strengthen the trust between the public, the media, and the companies that shape the online world.
Impact StageSpeakers
Moderator
- Media Fireside 9 December 10:00 - 10:20AM
Who Reports On The Reporters?
Journalists report on stories, but who reports on the reporters and the people on the ground risking everything to document war? As frontline reporting becomes more decentralized, those trying to bring the world the truth now face not only physical danger but an overwhelming information landscape where anyone with a phone can shape global narratives. With millions following real-time updates from citizen journalists on platforms like X, Instagram, and Telegram, the question is no longer just about how stories are told. It’s about who supports, verifies, and protects the people doing the reporting in an environment built on speed, fragmentation, and constant risk.
Academy StageSpeakers
- Gaming Fireside 10 December 9:30 - 9:45AM
Creating a Sport That Goes Viral
World Cup and Champions League winner Gerard Piqué has redefined what it means to play, watch, and experience sport. As the mind behind the Kings League, he merged competition, entertainment, and creator culture to captivate millions worldwide. In this conversation, Piqué unpacks how digital communities, storytelling, and innovation can turn a game into a movement, and why the future of entertainment may belong as much to creators as to athletes.
Forum StageModerator
- Marketing Meetup 8 December 5:00 - 6:00PM
WhatsApp Meetup
A meetup bringing together businesses, marketers, and regional WhatsApp Solution Providers to explore how WhatsApp for Business can drive smarter communication, stronger customer relationships, and scalable growth. The session highlights key opportunities from automation to conversational commerce while offering practical insights, real use cases and open networking between brands and the teams building these solutions.
Impact Stage - Technology Fireside 10 December 12:55 - 1:15PM
Inside a Serial Investor's Mind
In this fast-paced conversation, Mohamed Aboulnaga (“Nagaty”) unpacks how founder instinct, AI-driven disruption, and audience reaction shape everything from startup momentum to national digital strategy. He explores what emerging markets are really signaling, and how founders and governments can read them in real time.
Central Stage
