More related content on the BRIDGE
- Media Fireside 10 December 10:05 - 10:25AM
Leadership for an Open Digital Future
As digital platforms evolve into the world’s de facto public squares, leadership must evolve with them. This session explores how nations can champion openness, accountability, and access in a time when private actors shape public discourse. Reflecting on Senegal’s success in expanding connectivity and safeguarding media freedom, H.E. Macky Sall shares lessons on building a digital future rooted in inclusion, trust, and democratic resilience.
Forum StageModerator
- Media Panel 9 December 10:15 - 10:35AM
The Missing Link in Media Philanthropy
Mission-driven stories often struggle to reach the right audiences as platform algorithms favour clicks over credibility. Despite increased philanthropic support for journalism, weak distribution infrastructure limits the impact of quality content. What will it take for funders and media organizations to align and ensure meaningful stories cut through the noise?
Impact StageSpeakers
- Picture Panel 9 December 1:30 - 1:55PM
The Craft of Connection
In an era where audiences are fragmented across cultures, platforms, and identities, artists hold a unique power: the ability to create work that resonates beyond borders. From adapting tone and humor to understanding cultural nuance, creators today must do the homework required to reach new communities in meaningful ways. This session explores how musicians, filmmakers, and visual storytellers craft work that travels, bridging differences, sparking empathy, and fostering unity, while navigating the realities of global audiences and rapidly shifting creative ecosystems.
Explore by InstagramSpeakers
Moderator
- Marketing Workshop 9 December 2:20 - 3:00PM
AI for content creation: Creativity Meets Automation
Learn how to harness AI tools to generate innovative promotional content that captures audience attention and drives engagement. Trainer: Varouj Joulfayan, IMI
IMI Academy - Picture Fireside 8 December 4:25 - 4:40PM
How To Build a Friendly City for Filmmakers
What does it take for a city to become a true hub for world-class filmmaking? Drawing on decades of experience producing global blockbusters, Tommy Harper offers a producer’s view of how cities can attract major productions and the talent behind them. This session explores the essentials: reliable infrastructure, streamlined logistics, supportive policy, strong creative pipelines, and environments where filmmakers feel empowered to create. How can cities move from being locations to becoming partners in storytelling, and engines of global cultural influence?
Central StageModerator
- Gaming Fireside 8 December 1:45 - 2:00PM
Transparency, Technology, and Trust: Why Public Testing Matters for the Future of Autonomy
As gaming evolves into a dominant force in entertainment, new models for creation, distribution, and engagement are rapidly emerging. This session explores how technology, content, and community are reshaping the industry at a global scale. From world-building to cross-platform ecosystems, we examine what it takes to design the next generation of gaming experiences and unlock the sector’s next chapter of growth.
Explore by InstagramSpeakers
