More related content on the BRIDGE
- Picture Panel 8 December 1:30 - 2:00PM
An Era of Reinvention for On-Demand
Streaming platforms face a reckoning with plateauing subscriber growth slows and content costs climb, studios and OTT services are rewriting their playbooks, prioritizing profitability, partnership, and purposeful programming over scale at all costs. This conversation examines how on-demand models are evolving in the MENA region and beyond, from the economics of live sports and premium storytelling to localization, data-driven distribution, and hybrid monetization. Together, they explore what it will take to sustain relevance in an era where every viewer—and every minute—matters.
Central Stage - Picture Presentation 9 December 1:00 - 1:15PM
AI Empowerment in Film and Television Innovation Practices
AI is transforming how film and television are created, produced, and delivered. This session explores how one of Asia’s leading streaming platforms, iQIYI, is integrating AI across content development, smart production tools, recommendation systems, and global distribution. It highlights how automation and personalization are enhancing audience engagement, improving localization for international markets, and enabling new forms of creative collaboration. Attendees will gain a practical look at how AI-driven innovation can support regional creators, scale content globally, and shape the next generation of storytelling in the MENA region and beyond.
Explore by Instagram - Media Workshop 9 December 1:30 - 2:00PM
LinkedIn for Journalists
LinkedIn for Journalists (LIFJ) helps journalists use LinkedIn to their advantage. Our program provides access to training sessions, LinkedIn experts, and tools like LinkedIn Premium Business.
LinkedIn - Technology Panel 8 December 12:00 - 12:25PM
Media, Intelligence and the New Diplomacy
As global dynamics grow more complex and narratives become as powerful as tools, diplomacy is being redefined. Artificial intelligence is now assisting peace negotiations, predicting flashpoints, and shaping strategy. Meanwhile, state-backed and decentralized media has become a frontline tool of influence, used to sway opinion, shape systemic reform, or build alliances. How can nations secure prosperity and stability in a fractured world where technology increasingly plays a mediation role in global affairs? This session explores the intersection of AI, media, and foreign policy, asking what a credible, cooperative future looks like when trust, truth, and technology collide.
Forum StageSpeakers
Moderator
- Technology Panel 9 December 11:10 - 11:30AM
Web3 and the New Rules of Ownership
Traditional intellectual property systems have long concentrated power in the hands of intermediaries, limiting how creators control and benefit from their own work. Today, platforms like Story Protocol and DAOs are offering transparent, decentralized alternatives, enabling creators to tokenize, license, and better own content, as well as to fund, distribute, and protect their work using blockchain. As these Web3 tools gain traction, how might they permanently reshape the economics and ethics of creative ownership?
Forum Stage - Marketing Panel 9 December 9:30 - 9:55AM
Culture as the Bridge of Understanding
In an age defined by fragmentation, culture remains the thread that connects humanity. Through music, film, design, and storytelling, it shapes how we see ourselves, and one another. This session explores how cultural understanding has become a strategic asset for nations, brands, and creators alike, fostering empathy where politics and economics fall short. As the world grows more divided, how can we harness culture not just to entertain, but to unify?
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