More related content on the BRIDGE
- Marketing Presentation 9 December 5:20 - 5:30PM
Building a Brand That Lasts
Trends fade fast, but timeless brands outlive platforms, products, and people. This session uncovers what makes a brand truly endure clarity of purpose, emotional truth, and the courage to stay consistent when everything else changes. Learn how creators and companies can build brands that evolve with culture without ever losing their identity.
Forum Stage - Gaming Presentation 9 December 10:40 - 10:50AM
Worlds Without End
Where did building the Metaverse go wrong? How can we take AI and machine learning from hype to productivity at scale? And how can we empower creativity in connected virtual spaces that people actually want to inhabit? Brendan "PLAYERUNKNOWN" Greene, creator of the global hit game PUBG, shares his vision for the next era of gaming: planet-sized virtual worlds where millions of users play, create, and share infinite new experiences.
Forum Stage - Creator Economy Panel 9 December 12:15 - 12:35PM
Youth and Creators as the New Cultural Superpowers
Across the world, young creators are shaping culture faster than the legacy institutions that did so ages before them. Their videos quickly shape identity, shift perceptions, and sometimes influence markets or diplomacy before traditional actors react. As audiences trust themselves and peers more to surface truth, this new generation is emerging as a global soft-power force capable of building bridges, or widening divides. This conversation explores how youths and creators are turning authenticity into influence, how their stories travel across borders, and how governments, technology and new media formats, and investors can partner with them to design information ecosystems that elevate dignity, connection, and meaning.
Academy StageModerator
- Marketing Panel 10 December 12:25 - 12:55PM
The Human-Anchored Marketing
Marketing is in a moment of radical change. AI has upended old systems, blurring the line between creativity and code. Yet even as teams adopt new tools and workflows, the core challenge remains keeping humanity at the heart of every story. This conversation explores how marketers are shuffeling their operations to co-create with technology while keeping authenticity, accountability, and empathy at the center because even in an algorithmic age, creativity and humanity still move hearts, minds, and markets.
Central Stage - Technology Presentation 10 December 12:25 - 12:45PM
Positioning Media Brands for LLM Visibility
Discover how companies can succeed in a world where AI helps people find information. Join Saurabh Doshi, Co-Founder of OptimizeGEO.ai, as he explains how tools like ChatGPT, Google AI, and Perplexity are changing the way brands get noticed online. Learn how businesses can track and improve what AI says about them, so they show up more often and turn AI conversations into real growth.
Academy Stage - Picture Fireside 8 December 5:20 - 5:40PM
A Meet & Greet with Barış Arduç
An exclusive opportunity for fans and industry guests to meet acclaimed Turkish actor Barış Arduç in person. Known for his captivating performances and global fan base, Barış joins Bridge Summit for an intimate meet and greet where attendees can connect, take photos, and share a moment with one of the region’s most celebrated stars.
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