More related content on the BRIDGE
- Media Workshop 10 December 10:30 - 11:10AM
How Your Voice Tells the Story
In podcasting, your voice is more than just a medium; it's the heartbeat of your narrative. This session delves into the art of vocal storytelling, exploring how tone, pacing, and emotion can transform a simple tale into an immersive experience. Learn techniques to captivate your audience, evoke emotions, and create a lasting impact through the power of your voice. Trainer: Enas Refaei, The National
IMI Academy - 8 December 10:00 - 10:25AM
Opening Ceremony
As the world enters a new age of influence, where a single story can move markets, shape policy, or divide societies, the need for credible, values-driven communication has never been greater. In this opening keynote, H.E. Sheikh Abdulla Bin Mohammed Bin Butti Al Hamed and Richard Attias set the vision for the inaugural BRIDGE Summit, a platform born in the UAE and designed for the world. He outlines BRIDGE’s mission to unite media, technology, finance, and culture in building a more trusted, inclusive, and resilient information order. Grounded in the UAE’s legacy of dialogue and cooperation, this address calls for a global recommitment to truth, trust, and the shared narratives that hold humanity together.
Forum Stage - Technology Presentation 8 December 2:00 - 2:15PM
Superintelligence: The Next Frontier of Human Connection
The keynote explores how technology is reshaping the way we live, work and do business. It shows how AI, creators, messaging and wearables are coming together to drive innovation, efficiency and deeper human connection.
Forum Stage - Media Workshop 8 December 2:15 - 2:55PM
Storytelling for Media: Make Your Message Stick
Master the art of storytelling to craft memorable messages that resonate with audiences and reinforce brand identity. Trainer: Chantal Saliba, Sky News Arabia
IMI Academy - Media Panel 9 December 10:35 - 10:55AM
Privacy, Safety, and Integrity in Modern Media
As AI, social media, and the platforms that shape what people see and share, media needs stronger rules to protect privacy, keep people safe, and make information more trustworthy. This session looks at how technology, journalism, and public communication can work together to create systems that are transparent, fair, and responsible. Together, we discuss the prospective pathways for creating safer platforms, prevent manipulation, and strengthen the trust between the public, the media, and the companies that shape the online world.
Impact StageSpeakers
Moderator
- Media Presentation 8 December 1:45 - 2:00PM
The New Priorities of News Media
News publishers stand at a pivotal moment: advertising in decline, search collapsing, and AI reshaping both content and discovery. This address explores the new priorities emerging worldwide, mastering direct reader relationships, activating first-party data, adapting to platform decline, and reinforcing brand as the anchor. Learn how publishers can focus on what they can control and confidently navigate a disrupted media ecosystem.
Forum Stage