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- Creator Economy Panel 9 December 2:45 - 3:05PM
Intellectual Property Is Personal Now
Creativity has become capital. As audiences fragment and distribution democratizes, the next wave of intellectual property is personal. This session explores how today’s content ecosystem is shaped by data-driven insights, cross-border trends, and emerging investment models. Drawing on global perspectives and grounded local cases, the speakers examine how IP is built, valued, and scaled—and what these shifts reveal about the future of ownership, growth, and strategy in the media industry.
Central Stage - Marketing Panel 9 December 4:25 - 4:55PM
Why the Future of Media Is Experiential
As attention becomes fleeting and digital reach commoditized, the most forward-looking media companies are finding growth in what can’t be replicated on a screen, experience. By turning audiences into participants, events and real-world activations extend brand life, build trust, and diversify revenue beyond ads or clicks. This session explores why the future of media belongs to those who can transform storytelling into connection and influence into community.
Central StageSpeakers
- Picture Fireside 10 December 10:35 - 10:50AM
Becoming Someone Else
In a world where everyone performs and visibility is infinite, what does it mean to truly become someone else? Samer Ismael and a fellow actor explore how the craft of transformation evolves in the age of social media, AI, and endless talent. This session examines how preparation, discipline, and emotional depth can still set real actors apart in an era where attention is easy but authenticity is rare.
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- Marketing Panel 9 December 10:15 - 10:45AM
How Athletes and Celebrities Drive Attention, Influence, and Investment
How athlete investors are reshaping the future of gaming, sports-tech, and fan experiences, and why athlete-owned media is the next power center.
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- Marketing Panel 8 December 1:00 - 1:30PM
The Economics of Attention
Attention is scarce, and expensive. Where does it flow, how is it priced, and who captures the surplus? A session focused on mapping today’s attention market, new measurement standards, and what debut platforms must do to earn, hold, and monetize time
Central StageSpeakers
Moderator
- Media Panel 9 December 10:20 - 10:40AM
Safe Digital Spaces and Powering Youth’s Rise in Global Media
As young people become creators, storytellers, and digital citizens at unprecedented scale, the responsibility on media leaders and platforms grows just as quickly. This session explores how safe, trusted, and culturally grounded digital spaces can unlock youth creativity and empower the next generation to shape global media. From building future-ready ecosystems and fostering responsible innovation to developing talent pipelines that prepare young people for leadership, the conversation examines what it takes to protect youth while enabling them to thrive—and ultimately rise—as influential voices in the world’s media landscape.
Forum Stage
